Colorado Bev Accepts Coors Cup

Montrose, CO—Earlier this year, Ron Fowler, Chairman/CEO of Liquid Investments, Inc., accepted the prestigious Bill Coors Quality Performance Award in front of thousands of beer industry executives at the 2007 Coors National Convention held March 19-20 in Las Vegas.  The Cup, an annual award given to only one Coors distributor nationally, was given to Montrose-based Colorado Beverage Distributing, Inc., a member of the Liquid Investments family.

On Tuesday, July 10, Ron Fowler personally presented the Cup to the Colorado Beverage team during a celebratory dinner at Bridges Country Club.  Members of the Liquid Investments senior management team including Nick Gagliardi, President; Mitch Morgan, Vice President, Operations; and Tonda Salas, Human Resources Manager, joined Fowler in Montrose to congratulate the team on their accomplishments. The Cup will reside permanently at the Montrose facility.
 
The Bill Coors Quality Performance Award is part of the Coors Brewing Company’s Thirst for Excellence program.  Focusing on their distributors’ street level employees and emphasis on quality of product, they applied an overall score to each distributor based on seven categories related to the service and selling of Coors products.
 
The Colorado Beverage Montrose operation received a perfect score across all seven categories, a level that had never previously been achieved by any distributor within the Coors distribution system. 
 
Colorado Beverage Distributing, Inc. is a subsidiary of Liquid Investments, which ranks in the industry’s top one percent of distributor groups in the country.  Ron Fowler is President and CEO of Liquid Investments, based in San Diego, CA.  Other Liquid Investments holdings include Mesa Distributing Co., Inc. in San Diego, CA, Mesa Beverage Co., Inc. in Santa Rosa, CA and Colorado Beverage Distributing, Inc. in Grand Junction, CO.

 

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The staff of Colorado Beverage Distributing in Montrose, CO accept the Bill Coors Quality Performance Cup. Left to Right: Eric Fine, Rick Whalen, Kristin Wildenstein, Lance Williams, Cody Carlson, Mike Freyman, Matt Horn, Ron Foster, Randy Gonzales, and Justin Fresquz

 

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